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Managerial Economics:Economic Tools for Todays Decision Makers, 7e (revised)

Managerial Economics:Economic Tools for Todays Decision Makers, 7e (revised)

Author(s):
  • Paul G. Keat
  • Author: Paul G. Keat
    • ISBN:9789361591068
    • 10 Digit ISBN:9361591061
    • Price:Rs. 835.00
    • Pages:632
    • Imprint:Pearson Education
    • Binding:Paperback
    • Status:Available


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    The Updated Seventh Edition of Managerial Economics, designed for undergraduate and MBA courses in managerial economics and applied economics, offers a comprehensive resource highlighting the significance and practical application of economic theory in making business decisions. The book aims to serve as a valuable complement for classroom instruction. The updated edition features chapters that cover additional analytical tools beneficial for business decision-makers, beyond the foundational concepts of traditional microeconomic theory. These include topics such as demand analysis, production analysis, cost estimation using regression analysis, forecasting methods, capital budgeting techniques, and risk analysis. In addition, the text integrates real-life business examples sourced from the popular press—including numerous international instances—that underscore the practical application of economics in real-world business scenarios.

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