Introduction to Information Systems helps students learn the core skills related to information systems while grasping why they are so fundamental to business and society. The third edition includes updated chapters, brand-new case studies, and revelations about business strategies, technology trends, and innovations—along with tips to help students work smarter and more efficiently. Additionally, the third edition highlights new technology and trends in information systems, including the Internet of Things (IoT), social media, social and mobile marketing, and digital analytics.