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International Business: Concept, Environment and Strategy, 3/e

International Business: Concept, Environment and Strategy, 3/e

Author(s):
  • Vyuptakesh Sharan
    • Author: Vyuptakesh Sharan
    • ISBN:9788131732519
    • 10 Digit ISBN:8131732517
    • Price:Rs. 720.00
    • Pages:632
    • Imprint:Pearson Education
    • Binding:Paperback
    • Status:Available


    Ratings:

    International Business by Sharan is written in a pragmatic way with an inclination on managerial aspect, thus encouraging students to explore international business as a career choice. It deals with the latest topics and development which we are witnessing around the globe. It attempts to impart the core body of knowledge in international business in an interesting and lively manner. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice.

    Table of Content

    Part I: Concepts of International Business
    1. Overview of International Business
    2. Modes of International Business
    3. Theories of International Trade
    4. Theoretical Framework of Foreign Direct Investment
    5. Balance of Payments
    Part 2: International Business Environment
    1. National Regulation of International Business
    2. National Regulation of International Business
    3. Regional Economic Integration
    4. Political and Legal Environment
    5. Economic Environment
    6. Socio-Cultural and Ethical Environment
    7. International Financial Environment: Exchange Rate
    8. International Financial Markets
    Part 3: Strategy of International Business
    1. Strategy, Planning, Organization, and Control
    2. Global Technology Management
    3. Management of International Operations
    4. International Market Strategy
    5. Global Human Resource Management
    6. International Investment and Financing Strategy
    7. Management of Exchange Rate and Interest Rate Risk
    8. International Taxation and Accounting
    9. Host Country Heterogeneity and International Business Strategy

    Salient Features

    • A completely rewritten chapter on Theories of International Trade elaborating the theory of intra-industry trade and theory behind outsourcing
    • Addition of new case studies and study topics to enhance the quality of the book.
    • Addition of boxes using Indian and other examples for better understanding of students
    • Intensive discussion on inward and outward-oriented policies of international trade
    • Revised tables, figures and text to provide up-to-date information.
    • Comprehensive discussion on trade barriers and taxation issues